OUR STORY
NAOEVO: The Story Behind Our Brand Name
At NAOEVO, our name is more than just a brand—it’s a philosophy that defines our pursuit of excellence and innovation.
“NAO” stands for “Nine And One”, which refers to the concept of striving for excellence. We don’t just aim for a 9 out of 10 in quality—we take the extra step, the “+1”, to reach perfection. This relentless pursuit of excellence is at the core of everything we do.
“EVO” stands for “Evolution,” reflecting our belief in constant innovation and growth. In a rapidly changing market, only through continuous adaptation and improvement can we remain competitive.
NAOEVO Company Timeline
19-Year Brand in LED Car Light Manufacturing And Sales
Company Founded
Ministry of Foreign Trade was established
R&D of Car LED Headlight Bulb
Global Brand Strategy
China-Turkey Joint Operations Established
Global Distributor Expansion Program
At NAOEVO, Quality is Our Priority
At NAOEVO, quality is at the heart of everything we do. Our company culture is built on trust, flexibility, and reliability, driving us to consistently deliver top performance. We deeply value our employees and customers, recognizing that people are the foundation of success in the consumer market.
From innovative solutions to meticulous craftsmanship, we ensure that every product reflects our unwavering dedication to quality and excellence.
At NAOEVO, we don’t just meet expectations—we exceed them. Visit Our Factory
NAOEVO’s Brand Identity
Our brand vision is inspired by the lion and crown – symbol of power, leadership and excellence.
The lion, known as the king of the jungle, embodies strength and courage, reflecting the high quality and exceptional brightness of our products. With the power of the lion, we light up every road, ensuring safety and confidence for every journey.
The crown represents leadership and authority, symbolizing our leading position in the automotive lighting industry. When you choose NAOEVO, you’re choosing cutting-edge technology, premium quality, and unmatched after-sales service.
Our Values
Quality First – We deliver products that exceed the highest standards in performance and durability. Quality is our promise.
Innovation – We embrace cutting-edge technology to lead in automotive lighting. Innovation drives us forward.
Customer-Centric – We listen, adapt, and go the extra mile to provide exceptional service and support.
Teamwork – Collaboration fuels our success. Together, we achieve greatness.
Our Development
NAOEVO began with a vision to revolutionize automotive lighting. From a small team to a global brand, we’ve grown through innovation, quality, and customer trust.
Our advanced LED technologies and commitment to excellence have set new industry standards.
Together with our partners, we’ve lit up roads worldwide, turning challenges into opportunities. Today, we continue to push boundaries, driven by the same passion that started it all.
Our Future
In the future, NAOEVO will place even greater emphasis on research and development, creating innovative automotive lighting solutions through cutting-edge design and technology.
We are committed to building win-win partnerships with our distributors and customers. By working together, we can spread the benefits of innovation and quality, making NAOEVO’s excellence accessible to more people globally.
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